“We were able to pick and choose who we wanted to work with. It was important to me to work with an investor I trusted…Mercato has figured out how to transform small companies into market leaders.” – Josh James, Founder and CEO Domo…

What We Do

Investing for Growth

Mercato invests in growing companies in technology and branded consumer markets. We look for great teams with a product or service to scale, and who want a partner to help them. Our portfolio companies represent the leaders and up-and-coming leaders in their markets.